7
Sep

How Distributors should join the rest of 2017 and get on E-Commerce

It’s 2017, and everything today is online. You might be a distributor of steel, industrial parts, or even vending, but the answer is still the same: Get online and start selling through your website. Many distributors and companies have been in the industry for decades and are experts in their fields, but their processes are outdated and old-fashioned. As we

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30
Aug

How Golf Courses Should Market to Millennials

Last week, Trent Anderson, Director of Business Development at Youtech & Associates, shared an article on LinkedIn about how millennials “killed golf.” He added some social commentary, too. It really served more as a rant than anything else, but to his surprise, nearly 50 people chimed in with their own thoughts. Another 50,000 viewed the post. Some of those folks currently

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15
Aug

Grade Your Marketing Agency on These 8 Qualities

It’s that time: the time in your company’s life to find a new marketing agency. As you sit down with your colleagues to discuss what your next move is, questions, no doubt, pop up: Do you know what to look for? Do you know what you’re not looking for? True, it’s easier to identify what you don’t want if you’ve

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15
Aug

An Open Letter: 5 Year Anniversary of Youtech

On June 24th, 2012, I took a leap of faith and incorporated Youtech & Associates, Inc. with $600.00 that I had in my bank account. I haven’t looked back since. This year marks our 5 Year Anniversary at Youtech, and what an amazing journey it has been so far. They say, “Most businesses fail within 5 years,” and I’m truly

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15
Aug

Step-By-Step Guide To Create An SEO Ranking Blog Post

There are so many different methods that marketing companies and SEO experts suggest to help increase the amount of traffic to your site and increase conversions. But as you read all the suggestions from hundreds of forums, websites, podcasts, and so on, you soon realize you are being fed the same answer repeatedly in a different format. What’s one of

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9
Aug

Instagram: The New “Word of Mouth”

Are you a visual learner? Assuming your answer is yes, we’re not surprised. Humans are able to recall imagery at the drop of a hat because the brain is basically a large image processing center. Research has shown that forty percent of people respond better to an image than 1,000 words. So, a picture is literally worth a thousand words.

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19
May

How to Use Instagram for Your Business

Are you a visual learner? Assuming your answer is yes, we’re not surprised. Humans are able to recall imagery at the drop of a hat because the brain is basically a large image processing center. Research has shown that forty percent of people respond better to an image than 1,000 words. So, a picture is literally worth a thousand words.

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12
Apr

OK Google, ‘What’s the Future of Search Advertising?’

The Future of Search Advertising This year, an estimated 60% of all retail sales will involve the internet. A few years ago, this number might have jumped out at us a little more than it does now. With Amazon firmly entrenched as the top dog and relative newcomers like Alibaba bursting onto the scene, it’s not easy for small businesses

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7
Feb

The Best Super Bowl Commercials of 2017: Directors’ Picks

Every Super Bowl has a few commercials which stand out above the rest. After the big game, the internet buzzes with debates on the best and worst commercials of the year. At Youtech & Associates, we offer a look at these commercials from a slightly different point of view. As an integrated marketing agency, we provide expertise in many areas

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29
Dec

So You Have an App. Now What?

There’s an app for that. We’ve all heard the expression. Since 2009, the number of app downloads has increased from 2.52 billion to an estimated 268.7 billion in 2017. The reality is, if you’re not integrating your platform into the mobile space, you’re falling behind – and neglecting a pretty substantial segment of your audience. If you’ve finally leaped over

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