App Store Optimization
SO YOU’VE GOT A MOBILE APP …NOW WHAT?
As any company with an app can tell you, pushing it from the bottomless depths of the App Store and into people’s phones isn’t an overnight process. It takes much more than just a great app to make it work. Because of this difficulty, Mobile App Optimization has become a crucial component in app marketing today.
By utilizing the right keywords, optimizing descriptions, and leveraging reviews, you can boost your discoverability in category pages & search. What is the point of having an app if people aren’t using it and no one can find it? It doesn’t matter how awesome the app is if it’s just floating around in space.
…Is there an app for that?