29
Dec

So You Have an App. Now What?

There’s an app for that. We’ve all heard the expression. Since 2009, the number of app downloads has increased from 2.52 billion to an estimated 268.7 billion in 2017. The reality is, if you’re not integrating your platform into the mobile space, you’re falling behind – and neglecting a pretty substantial segment of your audience. If you’ve finally leaped over

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28
Nov

Mobile Apps Are Getting Bigger – And We’re Not Talking Popularity

Everyone knows that mobile apps consume everyone’s daily lives, whether it’s checking social media, reading up on the latest news, or listening to your favorite artist’s new album, mobile apps have become a regular part of everyday life. Since they take up so much of everyone’s time, most people never realize the changes in apps when they are updated, because

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23
Nov

A Beginner’s Guide to the Adobe Creative Suite: Photoshop, Illustrator, or InDesign

If you are in the creative field, I’m sure you know about the Adobe Creative Suite. Being a cornerstone in the graphic design field, the Adobe Creative Suite comes with many programs to help designers create stunning projects. Although all these programs are spectacular for what they are designed to do, many times people misuse them, loading up one program

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22
Nov

Recap of 2016 at Youtech and What We Learned

You can say 2016 was a wild year in general. The Chicago Cubs won the World Series (Still Celebrating), Donald Trump is our next President (No Comment), People were outside collecting virtual Pokemon, but nothing was exciting (to us at least) that Youtech has grown over 125% from 2015. Since the birth of Youtech in 2012, we have grown, innovated,

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21
Nov

Simplicity in Web Design

As the flash and frills of static web fade, and responsive web flourishes, design changes have to be made to accommodate. Where users used to be locked into desktop computers visiting web pages of pop-ups and flashy banner ads, we now have a majority mobile audience looking for the most direct solution to their needs. So what changes can you

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21
Oct

Inbound Marketing for Higher Education

The traditional strategies behind college recruitment and alumni donorship drives can be described as “casting a wide net” into the “sea of prospective students” and hoping to “catch” the interest of a few. In years past, colleges focused on sending communications outward through one-way communication channels that were limited and predictable. Prospective students typically received stacks of static direct mail

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14
Oct

Youtech Sponsors River North Bar Crawl in Benefit of the Chicago Hearing Society

The A to Z Bar Crawl kicks off in River North on Saturday, November 12 Youtech & Associates supports fun for a cause in its sponsorship of the A to Z Bar Crawl, the first-ever event hosted by UrbanMatter, a top online resource for Chicago events and entertainment. The bar crawl, running from 11am – 6pm, aims to bring Chicagoans

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23
Sep

Google’s Penguin 4.0 Real Time Algorithm Is Now Live

Google is constantly releasing minor updates and algorithm changes (around 500-600 times a year) which affect search results and website traffic across the internet. On top of the minor updates, every now and again, Google will release a major update that will not only show fluctuations in search traffic, but can be catastrophic to your site if no action is

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23
Sep

How to Conquer the Facebook Algorithm

Sure, there are plenty of social media networks to choose from. But even when shiny, new networks pop up, there’s one platform that has continued to reign over the social media space. Facebook. Don’t believe us? The stats: There are over 1.71 billion active monthly Facebook users. Compare this to other platforms like Twitter at 310 million and Snapchat at

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8
Sep

How to Successfully Relaunch a Website Without Losing Followers

It’s not as scary as it seems. According to Internet Live Stats, the number of websites in existence stabilized to slightly over 1 billion in March of this year. As a digital society, we have reached a point where the world wide web is more active than ever, and ever expanding. With a constant influx of new web content competing

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