22
Nov

Recap of 2016 at Youtech and What We Learned

You can say 2016 was a wild year in general. The Chicago Cubs won the World Series (Still Celebrating), Donald Trump is our next President (No Comment), People were outside collecting virtual Pokemon, but nothing was exciting (to us at least) that Youtech has grown over 125% from 2015. Since the birth of Youtech in 2012, we have grown, innovated,

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21
Nov

Simplicity in Web Design

As the flash and frills of static web fade, and responsive web flourishes, design changes have to be made to accommodate. Where users used to be locked into desktop computers visiting web pages of pop-ups and flashy banner ads, we now have a majority mobile audience looking for the most direct solution to their needs. So what changes can you

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21
Oct

Inbound Marketing for Higher Education

The traditional strategies behind college recruitment and alumni donorship drives can be described as “casting a wide net” into the “sea of prospective students” and hoping to “catch” the interest of a few. In years past, colleges focused on sending communications outward through one-way communication channels that were limited and predictable. Prospective students typically received stacks of static direct mail

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14
Oct

Youtech Sponsors River North Bar Crawl in Benefit of the Chicago Hearing Society

The A to Z Bar Crawl kicks off in River North on Saturday, November 12 Youtech & Associates supports fun for a cause in its sponsorship of the A to Z Bar Crawl, the first-ever event hosted by UrbanMatter, a top online resource for Chicago events and entertainment. The bar crawl, running from 11am – 6pm, aims to bring Chicagoans

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23
Sep

Google’s Penguin 4.0 Real Time Algorithm Is Now Live

INCREASE YOUR RANKINGS NOW Google is constantly releasing minor updates and algorithm changes (around 500-600 times a year) which affect search results and website traffic across the internet. On top of the minor updates, every now and again, Google will release a major update that will not only show fluctuations in search traffic, but can be catastrophic to your site

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23
Sep

How to Conquer the Facebook Algorithm

Sure, there are plenty of social media networks to choose from. But even when shiny, new networks pop up, there’s one platform that has continued to reign over the social media space. Facebook.   Don’t believe us? The Stats Usership There are over 1.71 billion active monthly Facebook users. Compare this to other platforms like Twitter at 310 million and

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8
Sep

How to Successfully Relaunch a Website Without Losing Followers

It’s not as scary as it seems. According to Internet Live Stats, the number of websites in existence stabilized to slightly over 1 billion in March of this year. As a digital society, we have reached a point where the world wide web is more active than ever, and ever expanding. With a constant influx of new web content competing

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29
Aug

12 of the Most Essential WordPress Plugins for All Businesses

With almost 47,000 plugins available to download on WordPress, it can be a major pain and headache trying to figure out which ones you should use to get the most out of your site. Luckily for you, we’ve tested hundreds of plugins on a variety of different sites to see which ones deserve your attention. These 12 plugins are a

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25
Aug

How to Build an Empire with Social Media Imagery

With the fast decline of the human attention span, (this year was reported at only eight seconds,) having both an appealing brand and content is key. How do you create that appeal? Visuals. 65% of senior marketing executives believe that visual assets (photos, video, illustrations, and infographics) are at the core of how their brand story is communicated. (Source: Hubspot)

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24
Aug

A Summer at Youtech – An Intern’s Perspective

Meet the rockstars that joined our team During a hectic summer of internal restructuring and rapid increases in business, three bright new faces walked through our door. Despite the anxieties that come with starting an internship, our set of heaven-sent interns were hellbent on making an impact on Youtech and leaving it better than it was when they walked in. In

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